Gucci is one among the international reputed fashion brands in today’s world associated with style, elegance and uniqueness in fashion. Over the years, they started off from a small shop in Florence that specialised in leather accessories and have grown to a worldwide luxury brand and are still connected to their roots. This is a brief look into the history of Gucci and its presence in the fashion world to show how the world has influenced as well as been influenced.

The Origins of Gucci

Gucci is one of the world’s fashionista houses and it was established in the year 1921 by a man known as Guccio Gucci in Florence- Italy. Originally the brand was launched only to make luxury leather products which consisted of luggage, handbags, and equestrian items. Gucci mastered the art of cutting and assembling its products thereby gaining a reputation of offering high quality products which only the classy could afford.

Main merchandise lines and products Gucci the 1950 s launched several key models have become associated with this brand’s image and recognition factors such as the Bamboo Bag and the Horsebit Loafer. These pieces were adopted by stars as well as royalties hence placing Gucci at the pinnacle of fashion as a luxury brand.

The Tom Ford Era

During the nineties, the fashion line was reconstructed having transformed into bright visionary course with Tom Ford. Sexy car models were introduced to give Ford a new face lift making Gucci one of the most famous brands in the fashion world. His creations were androgynously sexually appealing, and sleek and stylish and made of the finest fabrics to give Gucci a touch of glamour.

During the patronage of Ford, Gucci launched some of its signature creations, like Gucci Jackie Bag and Gucci G-String Dress. These designs were embodied in the logo of the brand that represents its bold and youthful motif and aided Gucci to regain its promising position in the sphere of luxury fashion.

Gucci Today

Currently, Gucci’s Creative Director is Alessandro Michele who has introduced a new approach to the company’s brand images whilst acknowledging its historical background. Michele’s styles are maximalist postmodern; the designs incorporate vintage features with the contemporary. His collections are always brought with striking and definite patterns, colors and details, mostly reflecting the Gucci style.

During its recent years, Gucci, under Michele’s leadership, has also switched to a more sustainable fashion approach and started launching programs that would help the brand to decrease the negative impact on the environment and become more ethical. This social responsibility has been embraced by the company and has especially appealed to the latest generation of consumers; therefore, keeping Gucci afloat in the fashion world.

Why Gucci is a Must Have

Over the years, Gucci has not only became the fashion icon and the manufacturer of some of the favorite accessories but also the symbol of the culture. It must be noted that the brand’s conservative development policy has created it a favorite of fashion enthusiasts and collectors across the globe. Whether you fancy a regular and sophisticated look of Horsebit Loafer or prefer to unique and unconventional style of creative director of fashion, Alessandro Michele, Gucci has everything within its house.

Conclusion

The history and evolution of Gucci bear proof to show that it has been a force to reckon with in fashion industry. Starting from a humble beginnings of a small leather goods store, Gucci today has emerged as one of the world’s premier luxury brands across the globe that defines innovation, creativity and luxury. Discover the new line of accessories and clothing from this company on Crossbody Handbag and become a part of this brand’s tradition.